Tag Archives: Lean Startup

Approaches to finding testers for your MVP, The iPhone App

Providing support for your Minimum Viable Product testers (sometimes known as Alpha version users) is an ongoing process that requires preparation and considerable time and effort in order to receive the kinds of feedback that you are after.

Recently I have come across several complexities when working with Minimum Viable Product testers. Here I describe two ventures; each with a different model for using Minimum Viable Product testers, and consequently chosen because of different users’ needs and approach for each. Here I share my experiences and lessons learned from dealing with both types in this two-part article

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Defining your Startup Key Performance Indicator (KPI)

KPI’s and the Human Body

It is easy to understand what a Key Performance Indicator is by way of metaphor, because what the term KPI stands for, comes from our interactions with the human body. The most common KPI that is monitored in Western society is found by studying a person’s health condition, specifically by taking the body’s internal temperature. This is one of the most important indicators that can instantly tell us if someone may be sick or not. A gradual change in temperature or a quick fluctuation can indicate that the human body is recovering or fighting infection. There are several other indicators but only few of them are as important as the body temperature.  Body temperature therefore defines by metaphor what is known as the Key Performance Indicator.  In the study of Chinese medicine, there are other important KPIs which are measured to determine the human body’s condition. Demographically, the KPI is determined by a wide range of considerations, from the standards of measurement for the conditions of the prospective study, and from the background of the subject to the setting of the testing environment. These are all factors that contribute to determining the meaning of the KPIs we observe.

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How to Gather and Prioritize User Requirements and Functionality for a Minimal Viable Product?

In aMinimal Viable Product (Minimum Viable Product)?" href="http://jumpstartcto.com/what-is-a-minimal-viable-product-Minimum Viable Product/"> previous post we established a working definition of the Minimal Viable Product (Minimum Viable Product) and argued that it is more a process within one’s product development strategy that is supported in different  scenarios, than it is a definition of a goal in itself.

In this post is meant to extend the discussion of development processes that determine the Minimum Viable Product into areas of what functionality to include, as well as what to exclude, when designing your product’s offering.

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What is a Minimal Viable Product (MVP)?

The term ‘minimal viable product’ is a common buzzword these days in the realm of business start-ups and early stage ventures by product managers and developers who are trying to perfect their product offering.  The Minimal Viable Product (Minimum Viable Product) is actually better defined as a process and not necessarily as a product goal in itself.

A Definition of the Minimal Viable Product (Minimum Viable Product)

The basic definition for the Minimum Viable Product includes those features that allow the product to be deployed within the defined target audience.

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The Lean Startup

The Lean Start-up is an interesting concept from the brain of Eric Ries, a Silicon Valley entrepreneur and author; he authors a blog and has written a very popular book by the same name. He espouses the idea of streamlining your start-up’s focus to deliver the desired product to the right audience. And then to use that audience to perfect your offering.

Lean is not about money necessarily – though the aim is to do without large amounts of seed money – but about the best use of resources to accomplish your company’s goals.

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