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In internet marketing, the conversion rate is the proportion of visitors to a website who take action to go beyond a casual content view or website visit, as a result of subtle or direct requests from marketers, advertisers, and content creators. Conversion funnel is a technical term used in e-commerce operations to describe the track a consumer takes through an Internet advertising or search system, navigating an e-commerce website and finally converting to a sale (Source: WikiPedia)

Merriam-Webster Online Dictionary
conversion (noun)
the act of the process of being - converting converted
an experience associated with the definite and decisive adoption of a religion
a) the operation of finding a in logic or mathematics - converse
b) reduction of a mathematical expression by clearing of fractions
a successful attempt for a point or points especially after a touchdown or for a first down - a 2-point conversion a third-down conversion
something converted from one use to another
- gene conversion
Merriam-Webster Online Thesaurus
conversion (noun)
a change in form, appearance, or use
changeover, metamorphosis, transfiguration, transformation
shift, transition; adjustment, alteration, modification; reconstruction, reconversion, redo, redoing, refashioning, reformation, remaking, remodeling, revamping, revision, reworking, variation; deformation, disfigurement, distortion, mutation, transmutation; displacement, replacement, substitution, supplantation
conversion (noun)
the act of reasoning or pleading with someone to accept a belief or course of action
conversion, convincing, inducement, inducing, persuading, suasion
blandishment, cajolement, cajolery, coaxing, entreaty, exhortation, urging, wheedling; seduction, tempting; influencing, prompting, swaying; lobbying, pressuring; brainwashing, overpersuasion
Conversion (Wikipedia)

Conversion or convert may refer to:

About David Rashty

David Rashty, an entrepreneur and one of the early web pioneers, has over twenty years’ experience as a CTO and a CEO. He has been involved in several start-ups and established companies and was the founder of two successful ventures.David is currently using his proven leadership and management skills to act as a Part Time CTO or "JumpStart" CTO for several early-stage ventures; this includes helping them design and develop their product and IT infrastructure.David holds a BS in computer science and an M.Sc in educational technology. He has been a adjunct university professor, given numerous workshops, written several books and articles on information technology and received numerous innovation awards.