Providing support for your Minimum Viable Product testers (sometimes known as Alpha version users) is an ongoing process that requires preparation and considerable time and effort in order to receive the kinds of feedback that you are after.
This is the second article which describes another type of venture, one where the product release was done to an ever-growing audience of testers which were not controlled. Because of these complexities, dealing with and offering support to our initial users required a different approach. Read More …
When developing your Minimum Viable Product mobile App, the first thing you need to define is the limits of how far you want to go. You need to decide how far you want to enhance the user experience in juxtaposition with the need to develop the essential functionality required to test it as a Minimum Viable Product. Sometimes keeping a balance between the two needs is challenging
Social media marketing has revolutionized the way young startups gather and interact with their target audiences and consequently it has influenced the way that we gather potential new customers. Social Media marketing is a good way to test your Minimum Viable Product assumptions and gather user requirements. It may also help when searching for a monetization model, and nonetheless aids in finding users for the beta release of your Minimum Viable Product.
There are four keys to utilizing the power of Social Media. First is understanding the different methods and possibilities available when using social media. Second, prepare a plan for what is needed and expected from using the social media. Third, design and test the methods you plan to use to achieve your goals. Finally, execute your strategies while continuously adjusting your techniques and method, depending on the results you get.
Taxonomies systems for naming and organizing things into groups that share similar characteristics. Initially emerging from Biology and Library Sciences, we increasingly tend to use Taxonomies for describing the outcome structure of buildings, or for labeling the navigation system of a given application.
Creating a product’s set of taxonomies is part of the User Experience and Information Architecture process. It is therefore an important aspect of communicating the product offering to the target audience in a way that will help them understand the product’s functionality, while at the same time, minimizing the amount of time they spend in order to get their bearings and find what options they need to control within the product
In this article I share a recent experience of a user testing session that was conducted. I believe that this experience shows how much easier things become when user testing is performed. Not only does it yield data about your Minimum Viable Product, it is also important to meet regularly with real users to gather user requirements during the initial stages of the development of your product – before it is offered to the market – for these reasons.
Gathering User Requirements involves a process that uses several different methods and sources to find and collect data. This can be comprised of information from interviews, questionnaires , A/B testing and focus groups that will then, in turn, be analyzed along with your Key Performance Indicators (KPI’s).
A common mistake people make is that they tend to treat themselves as one of the users. Like a horses with blinders, we often myopically base what we think the requirements list is, solely on one’s own selfish needs and not on the real and objective needs of the users. The correct way is to first adhere to the process of gathering User Requirements before deciding on what you think those requirements ought to be.
It is easy to understand what a Key Performance Indicator is by way of metaphor, because what the term KPI stands for, comes from our interactions with the human body. The most common KPI that is monitored in Western society is found by studying a person’s health condition, specifically by taking the body’s internal temperature. This is one of the most important indicators that can instantly tell us if someone may be sick or not. A gradual change in temperature or a quick fluctuation can indicate that the human body is recovering or fighting infection. There are several other indicators but only few of them are as important as the body temperature. Body temperature therefore defines by metaphor what is known as the Key Performance Indicator. In the study of Chinese medicine, there are other important KPIs which are measured to determine the human body’s condition. Demographically, the KPI is determined by a wide range of considerations, from the standards of measurement for the conditions of the prospective study, and from the background of the subject to the setting of the testing environment. These are all factors that contribute to determining the meaning of the KPIs we observe.
In this post is meant to extend the discussion of development processes that determine the Minimum Viable Product into areas of what functionality to include, as well as what to exclude, when designing your product’s offering.
Usability evaluation of software products and web applications is a growing trend in venture and is proving to be an important need when one is concerned with saving money. It ensures that the product is easy to use and that users have a positive experience. When one is steering a lean start-up through new waters, a usability evaluation can often be an invaluable tool that will saves both time and money.
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JumpStartCTO is managed by David Rashty, an entrepreneur and early stage investor. David is the founder of CreativeMinds which focus on WordPress and Magento products and behind a non-profit dedicated to Desert Knowledge Sharing